Black Friday: Why do we do this to ourselves?

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Black Friday
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Black Friday
Sale signs are displayed at a Target store in Colma, Calif., Friday, Nov. 23, 2012. Black Friday, the day when retailers traditionally turn a profit for the year, actually got a jump start this year as many stores opened just as families were finishing up Thanksgiving dinner. Stores are experimenting with ways to compete with online rivals like Amazon.com that can offer holiday shopping deals at any time and on any day. (AP Photo/Jeff Chiu)