Cal unveils new uniforms, logos

Cal unveils new uniforms, logos
This image released by the University of California at Berkeley athletic department shows their new football uniform designed by Nike. On Wednesday April 10, 2013 the athletic department introduced Cal's new uniforms in football, volleyball and basketball designed by Nike, as well as a new look for the Golden Bear. (AP Photo/University of California Berkeley, Nike)

BERKELEY, Calif. (AP) — California's new look on the football field will go beyond first-year coach Sonny Dykes' innovative Bear Raid offense.

The Golden Bears unveiled new uniforms, graphics and logos for all sports on Wednesday in an attempt to standardize the look for the school's sports teams.

While the famous script Cal logo will remain, athletic director Sandy Barbour showed off a new Golden Bear logo that will be used for all teams, standardized versions of the school's primary blue and gold colors and a uniform font. There will also be a secondary gray color that will be used on some uniforms.

The new "visual identity" for Cal was part of a nearly two-year long collaboration with Nike and will be in place for 2013-14 season.