First you sign up and then start blogging to other cats and they blog you back. It's the right thing to do that when you blog some one that you leave them a vote as well. This is a fun site and they also have dogchannel.com and other animal sites. Second thing is that you get your votes built up and you can earn Cat of the Day (COTD). The fun part is meeting cats/people all over the world and becoming friends. We support each other when one of our pets die or some other tragedy. I even have a friend in Australia that I IM with. Each one of my 21 cats have their own website. It's a free place to join and you can enjoy yourselves.